Create Chitika ID:
Go to www.chitika.com → Click on Publishers (top bar) → Click on Get Started (Right) → Fill Up this form → Submit Application → Close this window → Go to your E-mail address or open your E-mail ID and Verify your Chitika Account or Ignore it. You stay on few days, Approved on your application. Get HTML Code = Click on Ad Setup (top bar) → Get Started → Get Code → Select Unit Options and copy this HTML code and pest your web sit. 
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